Vohra Auto Distributors is a reputable dealer of Tata Motors and Bajaj auto parts, offering a wide range of products to individual vehicle owners, auto repair shops, and businesses. Known for their extensive inventory and commitment to quality, Vohra Auto Distributors needed a modernized online platform to better serve their customers and expand their market reach.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
Business Challenge
Vohra Auto Distributors faced several challenges that necessitated a comprehensive digital overhaul:
Outdated Website
Their existing website lacked modern functionality, resulting in poor user experience and low customer engagement.
Online Visibility
The previous website was not optimized for search engines, leading to low visibility and inadequate traffic.
Customer Engagement
: Difficulty in effectively engaging with customers and providing them with the necessary information to make informed purchasing decisions.
Inventory Management
Managing a vast and diverse inventory of auto parts efficiently was a significant challenge.
Solution Implementation
GeoReach was engaged to redesign the Vohra Auto Distributors website and address these challenges through a comprehensive digital strategy. Our solution included:
Website Development
We designed a modern, user-friendly website for Vohra Auto Distributors with the following key features:
- Modern Design: A sleek, professional design reflecting the brand’s reliability and expertise.
- Responsive Layout: A fully responsive design ensuring optimal viewing experience across all devices, including desktops, tablets, and smartphones.
- Advanced Search and Filtering: Powerful search functionality and filtering options allowing customers to easily find specific auto parts.
- Detailed Product Listings: Enhanced product pages with detailed descriptions, specifications, and high-quality images to help customers make informed decisions.
- Customer Account Management: Features enabling customers to create accounts, track orders, and manage their purchases seamlessly.
Inventory Management System
To handle their extensive inventory, we implemented:
- Integrated Inventory Management: A robust system to track stock levels, manage orders, and update product information in real-time.
- Automated Updates: Ensuring inventory data is automatically updated to reflect current stock status, minimizing discrepancies and enhancing reliability.
Customer Engagement Tools
To improve customer engagement, we added:
- Live Chat Support: Integrated live chat functionality to provide immediate assistance to customers, enhancing their shopping experience.
- Product Recommendations: A recommendation engine suggesting related products and popular items, increasing cross-selling opportunities.
- Content Marketing: A blog section for sharing industry news, maintenance tips, and other valuable content, driving engagement and building customer trust.
Search Engine Optimization (SEO)
To improve online visibility and attract more organic traffic, we implemented:
- On-Page SEO: Optimized website content, meta tags, and URLs for relevant keywords to improve search engine rankings.
- Technical SEO: Ensured the website’s technical elements, such as site speed, mobile-friendliness, and structured data, were optimized for better search engine performance.
Content Strategy: Developed a content strategy including regular blog posts, guides, and product reviews to attract and retain visitors.
Results Achieved
The collaboration with GeoReach led to significant improvements for Vohra Auto Distributors:
Increased Traffic
The new website design and SEO efforts resulted in a 60% increase in organic traffic within the first three months.
Improved User Engagement
: Enhanced website features and customer engagement tools led to a 35% increase in average session duration and a 20% reduction in bounce rate.
Higher Conversion Rates
User-friendly design and detailed product listings contributed to a 25% increase in conversion rates.
Efficient Inventory Management
The integrated inventory management system streamlined operations, reducing stock discrepancies by 40%.
Enhanced Customer Satisfaction
The addition of live chat support and comprehensive product information improved overall customer satisfaction, reflected in positive feedback and repeat purchases.
Conclusion
GeoReach’s redesign of the Vohra Auto Distributors website significantly enhanced their digital presence and operational efficiency. With a modern, user-friendly platform, effective inventory management, and robust SEO strategies, Vohra Auto Distributors is well-positioned to better serve their customers and achieve sustained growth in the competitive auto parts market.
About Georeach
GeoReach is a leading digital solutions provider specializing in website development, inventory management systems, and comprehensive marketing strategies. Our tailored solutions help businesses improve their online presence, optimize operations, and achieve their growth objectives.
The Chalange
Following a period of rapid growth through acquisition, Paysafe were looking to achieve enterprise-wide operational efficiencies and alignment. In order to do this, they chose to focus firstly on their customer services, merchant operations, risk and compliance functions.
Paysafe’s fast-paced expansion had resulted in a lack of process consistency & standardisation across their acquired brands. The numerous manual and non-transparent processes at play were something Paysafe were keen to address.
Additionally, in the face of increasing industry regulation and compliance requirements, Paysafe were eager to stay ahead of the curve in responding to these changes, whilst also maintaining the relentless customer focus and agility that is at the core of their DNA.
What did
Tecnologia do
Paysafe & Tecnologia’s shared appreciation for the power of combining scale and global reach with flexibility and agility made our partnership an obvious choice. Tecnologia have been working with Paysafe since November 2020 in 2 key workstreams: Automation Delivery and Mobile Chatbot Migration, supporting the Paysafe Automation365 team specialising in Cognitive and Robotic Automation.
Automation Delivery – Tecnologia are working with the Paysafe Automation365 team to identify, design, build, test and deploy automated solutions using UiPath Automation Software. Thus far Tecnologia have delivered 28 Automations across 3 core business functions: Merchant Services, Consumer Services and Risk.
Mobile ChatBot Migration – Tecnologia led the migration of chatbots from a web browser platform to mobile platforms (Android and iOS). In addition to this, Tecnologia has implemented an intermediate communication layer to enable a seamless handoff between chatbot and live agent providers to win and support new deals.
The Results
- 30+ processes delivered
- Over 30,000 hrs delivered back to the business
- 100% SOX compliance in Settlement process automation
- >95% success rate of bot case completion
- SDK delivered for native platforms, enabling Virtual & Live agent communications across multiple mobile platforms
